Across multiple settings, digital signage plays different roles. While the technology itself may be similar, application depends on context. This variation is not accidental. Audience behaviour, physical layout, and daily routines all influence how digital signage is perceived. Understanding these environmental factors improves long-term results. when placement aligns with behaviour. https://andrewworkinsights.newsbloger.com/40265521/observations-on-business-uptake-of-digital-signage